The New Nike+

Sneakers embedded with pressure sensors and accelerometers bring all-new opportunities for athletic performance tracking

The Nike+ Training platform takes the same approach, quantifying each and every movement, shuffle, step, lunge and jump. For training, however, the app features videos of pro athletes coaching you through a series of workouts dynamically sequenced based on your fitness goals. The data captured from these workouts not only provides the measurement necessary to set new goals and improve, but also statistics to share with friends or competitors.

The first sneakers to feature the sensor technology are the Hyperdunk+ basketball shoe and the Lunar Hyperworkout+ and Lunar TR1+ training shoes. In all three shoes four embedded sensors—toe, heel, ball and outer foot—work with an internal accelerometer to accurately measure movement and relay stats to your iPhone wirelessly. The three-axis accelerometer and Bluetooth sensor are contained in a removable disc that lasts for about 40 hours between charges, which are achieved using the included USB adapter. An innovation from Nike's "Kitchen," this measurement technology isn't new—it has been used extensively in design research to better understand how athletes move. The revolution comes from the company's ability to bring this innovation to consumers in a usable and exciting form.

Published by Melissa LeMieux